POST GRADUATE DIPLOMA IN RETAIL MANAGEMENT

1. PRINCIPLES AND PRACTICES OF MANAGEMENT
2. RETAIL MANAGEMENT – I
3. CONSUMER BEHAVIOUR
4. SERVICES MARKETING
5. SALES MANAGEMENT
6. MARKETING MANAGEMENT
7. RETAIL MANAGEMENT – II
8. MANAGEMENT INFORMATION SYSTEMS
9. CONCEPTS IN SUPPLY CHAIN MANAGEMENT
10. MERCHANDISE MANAGEMENT
11. BRAND MANAGEMENT
12. CUSTOMER RELATIONSHIP MANAGEMENT
13. ADVERTISING AND PUBLIC RELATIONS
14. RESEARCH METHODOLOGY
15. Project